It's not enough to simply be a service expert in one area these days. Consumers expect more for their money, and if a service provider can’t provide an array of additional value-added benefits with the main service they market, the consumer looks elsewhere. Professional moving companies and office relocation companies have taken notice of this trend, and it’s the consumer that comes away the clear winner.
There was a time when the relocation company's involvement in an office move ended when the boxes arrived at the new location. Those days are gone. Most office relocation companies have niche specialties these days, to compliment their base business of relocating. Something as simple as assisting in the setup of a new office adds a significant amount of appeal to a consumer looking to move an office. If the consumer can avoid having to hire an external party to come in and set up phone lines, furniture, computers and additional technological entities once the physical move is complete, that’s a huge plus. If the same company that moved an office, can help set it up at the new location, the consumer has to do less leg work interviewing companies that set up offices. In addition, their office will probably be up and running quicker than if another company has to take over where the movers left off.
Another area closely related to moving is office fixtures. In an attempt to maximize on their customers in a mutually beneficial capacity, many moving companies now sell or have an affiliation with a company that sells office furniture. It certainly makes sense. A majority of the time that a company moves to a new location, they require at least a minimal amount of new furniture. Again, if the consumer is in the market for additional office furniture, such a moving company offers the attraction of a one-stop shop for all of their moving/new office needs.
There are many other additional value-added approaches that consumers can find office relocation companies utilizing with the aim of expanding their business. The companies realize the more customer-related service needs that they can satisfy, the more likely they are to attract and retain customers that fit multiple marketing demographics.
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