Direct marketing is one of the oldest forms of marketing. It includes any form of marketing that reaches the consumer directly. Direct marketing has basically stayed the same since it was first introduced more than sixty years ago, however, the mediums used for reaching the consumers have expanded considerably to include several new forms of media. Many businesses like direct marketing campaigns because it is possible to verify the effectiveness of the campaign by measuring the number of responses it produces. Although the data does not take into account the people who did not respond or were annoyed by the unsolicited contact, it is a gauge of public interest in your product, service or brand. If you are looking to create a direct marketing campaign, OneEntry can help. Just fill out our easy form and we will send you quotes from up to five direct marketing suppliers.

Direct Marketing categories

Direct marketing takes on many forms including direct mailing, telemarketing and email marketing. Direct mailing means sending out flyers, leaflets, brochures, coupons or some other form of print material directly to consumers. It can be done through mass mailings or even by door-to-door placement through the use of a company specifically hired for that purpose. Telemarketing is the act of calling consumers to get an immediate gauge of their interest while email marketing includes sending mass emails to consumers. While it is a good idea in theory, many businesses and individuals now employ spam filters to block emails from unknown contacts. In order to obtain the information or proper list of consumers to target, many companies turn to list brokers. List brokers are those agencies that supply comprehensive lists of companies, individuals or both to businesses looking to target a particular audience.

OneEntry can help you get your direct marketing campaign started by putting you in touch with up to five direct marketing suppliers. By filling out our easy forms, we will have all the information we need to send you quotes from up to five direct marketing suppliers based on your criteria. There is no need to sift through hundreds of potential providers when you can simply compare quotes quickly and easily after filling out our forms and receiving the right quotes.

Direct marketing is a terrific tool if used properly. Using one or a combination of direct marketing techniques is recommended in order to get your business to the next level. Although a large number of companies choose to only use one method in their marketing and sales campaigns, an integrated form of direct marketing will have the most impact. Generally the best strategy would use a direct mailing followed by an email blitz and then a telemarketing run. Such integrated campaigns cover all bases and serve to reinforce your product, service, company or brand in the minds of your target consumer. OneEntry can help you to find direct marketing companies that offer integrated campaigns so that you are not stuck having to hire different companies to cover the varying elements of such a campaign. Just fill out our form and we will comb through the hundreds of direct marketing companies available and send you quotes from up to five of the best, so that all you have to do after that is choose the one that suits you best.

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The form was easy to fill out and took only a few minutes. It was easy for me to find the service I needed, and I quickly heard from a couple of helpful companies.

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